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Seven Reasons to Start a Photography Business Now

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As most photos are shot on smartphones nowadays, it is easy to think that the photography business is finished. The opposite is the case: now is the perfect time to start a photography business. Here are seven reasons why.

AI is smart but only humans have the human touch

AI-supported photography is getting back every day, but it’s not getting more creative! There is a fundamental difference between producing technically perfect pictures and photographs that actually mean something.

Let’s look at business headshot photography for example: while technology might make it easy to produce perfectly exposed shots, it is still undoubtedly the case that only a human photographer can make the subject feel at ease and pose naturally and comfortably.

Quick learning curve

It has never been easier to learn a new skill than now. The internet is full of high-quality training material in almost any profession. Learning photography as a profession requires relatively little investment, but a substantial amount of time to learn – a combination suits most starters who have time but not money to invest.

Low investment required

Starting a photography business doesn’t require an office, a high street premise or anything else substantial. You can pick up a professional camera and a lens for less than $2k.

Building your portfolio website is cheap and easy using one of the many proven services such as Squarespace, Wix, Shootproof or Smugmug. Most photographers find most of their customers on social media nowadays, which as we all know is completely free!

Two birds with one stone

Photography and videography are practically becoming one at the moment. Photographers shoot videos and vice versa. Consumers are used to watching photos and videos interchangeably on social media.

If you start a photography business you will quickly get enquiries for videography as well. If you offer both services you are effectively starting two businesses at once!

Do something meaningful

Working as a professional photographer or videographer means producing art that can really mean a lot to your customers.

Professional wedding live streamers connect families around the world to celebrate this happy occasion despite travel restrictions or health limitations. As a photographer you doing something meaningful while running a profitable business.

A versatile profession

As a professional photographer, you can choose between an extremely wide range of work. Whether you prefer shooting sports, news, weddings, portraits, fashion or family events and even funerals you will be able to find a niche that suits your interest and way of working.

Many photographers change their preferred industry throughout their careers. Many wedding photographers switch to corporate photography after some time to reduce working hours and stress exposure.

Decent pay

Photography can be a very lucrative profession. Family photographers charge anything from $200-$1000 for a photo shoot, while some corporate photographers charge $1000-$5000 per day for their services. While Photography is often highly underrated, it can earn a decent amount of money to support yourself and your family.

If you have ever considered becoming a photographer we hope this article has encouraged you to do so. Photography is a fun, versatile, and highly lucrative profession.

Andrew Brown
Andrew Brown, an MBA graduate from Columbia University, New York, has been a fixture in the business world for over 20 years. His expertise in strategic management has been a cornerstone of our content since he joined in 2016. Previously, Andrew held executive roles in several Fortune 500 companies, where he led transformative business initiatives. His years of experience in corporate leadership and consulting bring a wealth of knowledge to our readers. Outside of work, he mentors young entrepreneurs and enjoys playing chess.

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